Speaking purely from my current experience with the i7-13700k, even manually just setting the power limit to Intel's specifications (i.e. 253W PL2, cannot do much besides that, as the B660 chipset does not allow for undervolting) does a number for thermals and power draw, while missing less than 2% of performance on Cinebench R23.
Der8auer had a gaming power draw video a while back with varied CPUs because he had like an old prototype CPU to test, and they were pretty similar. An i5-13600 under gaming load is much faster than a 7600X (well, duh) but draws about as much power, although the usual caveats apply, there's some variance in between the CPUs (and in the case of the 7600Xs, up to 40%).
On the topic of Asus doing Asus things, I got myself a 32GB Corsair Vengeance DDR5-7200 CL 34 kit. Loading Asus' "XMP I" profile results in having a blue screen every other minute and stability issues like crashing Firefox tabs in between. Loading the actual XMP profile of the RAM sticks, which Asus calls "XMP II" works though. At least, well, it seems like it is stable.
Also thinking about moving to a larger case or using a front mounted 360mm AIO. Even with the really low height Corsair Vengeance without RGB, I can only install and remove the sticks after dismounting the radiator from the top of the case. Now, I'm not fiddling around with my memory all the time, of course, but still, that is kinda annoying. Especially in light of perhaps having to reinstall the old sticks, if I can't use the new ones at their full potential I'm sending them back, no point in paying extra for memory speeds and timings I can't reach without introducing instability.