Some other stuff mentioned on a call
Sold-through 2 million units since December.
1.7 million active subs. Rest have not started yet or have opted out.
Metrics suggest players are loving game.
Unique logins 1 million per day, average playtime 4 hours per day.
Server performance allowed introduction of players faster than expected in pre-order.
Server stability has been excellent.
Lack of congestion was not sign of slow participtaion. Shortly after launch, server efficiency was doubled, allowing servers to handle far more players and lifting the limits previously experienced.
Next phase- new content, frequent releases and aggressively courting new subs.
Another major update in March, larger than most recent one.
Adopting rates are trending favorably.
Ambitious plan to reach broader market with new marketing buys, will be seeing that soon.