Well, that can be said of any information. You are right to be skeptical, as we all should of new information.
Just because this is more organised, doesn't mean that it can't be better managed (in fact it should be possible to successfully manage the disinformation better):
Again, it's not going to happen all by itself; that's not the scope of the project. This is just a safe, third-party medium to get information our, then grade it for credibility and veracity, then promulgate the consequent "truths" to the public domain.