There was a dev (game: Savage, dev name: S2 games) who, despite Savage being a relatively unknown title made the statement that they made more profit from DD than retail sales. While the sell of Savage was 20% DD and 80% Retail.
I see why it should be more profitable for devs; but I repeat once again... If they continue to drop stuff at us for the same (or higher) price and do **** like making HL2 mods like "the Ship" and "Gary's Mod" content for which you have to pay for (or worse, Bethesda's downlaods) while it was free during Retail-intensive times I am going to stay shopping at the shops. Bad luck for you guys; but then you really should give a part of the profit to us, instead of becoming more greedy than the avarage producer...