Well, the tv series was on when I was younger, and The Incredible Hulk was my favourite comic (along with Iron Man: I still remember the look on the customs official's face when I took my entire collection through the checkpoint at Moscow :D ); so it only makes sense that I took an active interest in such details.
Extra-terrestrial object crash lands in/near North Korea; PC is an operative sent there to investigate (cue lots of politically-correct violence against the eeeeevil North Koreans, who have got to the crashsite first); then the object triggers some environmental event whereby the world starts to freeze, from the crashsite out (cue lots of politically-correct violence against aliens).