Yeah, I was thinking Zemo and the masters of evil. Only Zemo can make wearing a purple sock on your head look cool.
As to Black Fury, I have no problem with it. I'm so used to it after like 100 issues of Ultimate Spider-Man, the 30 or so of Ultimates, his appearances in Ultimate X-Men, the various cross over books, etc. Holy crap... he's like the most important character in the Marvel Ultimate universe.